Category: Small Business

The year 2020 left brands and marketers scrambling to re-assess their strategies, turfing ideas that might have been great just a few months before, and putting every ounce of imagination into making innovative, meaningful connections with prospects and customers. Live events went away and virtual conferences rose to take their place. In-store activations were cancelled […]

So you need help with your digital marketing, and you can’t decide between choosing a freelance marketing service or an agency, so what do you do? We’ve researched the pros and cons of both and given you a precis to make your decision a little easier.    A freelancer is an independent marketing consultant whose skills and experience may come from having […]

For any small business to be successful it needs sustainable growth, brand loyalty and a consistent stream of new customers. But you can’t just expect that to magically happen overnight and without any effort. Running a small business takes determination, consistent hard work and keeping your finger on the pulse to identify the best way […]

We turn to the Internet for everything in life. From looking up directions and shopping to finding the best fish and chips in town, we use the internet for everything! According to Statista, almost the entire United Kingdom has access to the internet with an estimated number of 62 million monthly users in 2020. That means that your customers are online! As a small […]

There’s no denying we are living in a completely digital age. With advancements in automation, online tools, technology and artificial intelligence changing minute by minute, it can sometimes seem a bit overwhelming to try to stay on top of it all. But can you actually imagine a future where websites become obsolete? Or is that […]

We’ve all heard the phrase “new year, new me!” – but what about “new year, new opportunity to grow my business”? We love the sound of that! If you are looking to grow your business, generate leads and increase brand awareness, we will take you through how to start digital marketing for your small business.     What […]

Facebook is the most popular and frequently used social network on the planet. With over 2.7 billion (with a B!) monthly active users, it’s imperative to have your small business active and relevant on this platform and for you to know how to get more likes on your Facebook business page.    With organic reach […]

So, you’ve set up all your social media channels and you’re starting to grow your brand presence online. But keeping up with posting and producing relevant and valuable content is so time-consuming that it’s starting to stress you out. You need some time-saving social media tips for your small business.    Most small business owners know that free time is a myth – you constantly have your fingers in multiple pies. […]

Inbound marketing is a term coined by Hubspot and now used by millions of marketers across the globe. Wikipedia defines it as “a technique for drawing customers to products and services via content marketing, social media marketing, search engine optimization and branding”.  In this blog, we will take you through how to do inbound marketing and which inbound […]

Whoever said “nothing in life is free” has obviously never won anything. Everyone loves a free gift and there are few things quite as exhilarating as feeling like a winner! In this blog, we will be taking you through best practice, step by step, on how to run an Instagram giveaway, as well as some […]